Title:
EFFECT OF FUNCTIONAL QUALITY ON PATIENT SATISFACTION THROUGH THE MENTAL IMAGE OF HOSPITAL

Authors:
Prof. Dr. Qasim N Alwan and Rasha A Rajab ,Iraq

Abstract:
This study was prepared in order to reveal the effect of the functional quality of the health services provided at the Surgical Specialties Hospital in the Medical City in Baghdad on improving the mental image of the hospital. A random sample of (100) patients was selected by adopting the questionnaire tool as a measure of the study variables. The questionnaire tool was distributed among the inpatients of the hospitals included in the study. SPSS, v.25, was used to analyze the study data, and the results showed that there is a strong positive correlation between the variables (functional quality, mental image, and patient satisfaction). In addition to that, there is an effect of the mediating variable (mental image) on Improving the relationship of the effect of functional quality on patient satisfaction, which is a partial effect as this is evidenced by the direct and indirect effect values on the variable of the study.