Title:
MA CHAU SILK-WEAVING VILLAGE (DUY XUYEN, QUANG NAM): HISTORY, LIVELIHOOD TRANSFORMATION, AND PATHWAYS TO SUSTAINABLE DEVELOPMENT IN THE “GREEN” ERA

Authors:
Tran Thi Tuyet, Vietnam.

Abstract:
This article explores the five-century history of Ma Chau silk-weaving village in Duy Xuyen, Quang Nam, Vietnam, tracing its trajectory from formation, prosperity, and decline to recent revival. The study analyzes the silk value chain—including sericulture, weaving, dyeing, and finishing—while emphasizing the participation of households and local enterprises. It also highlights innovations in eco-friendly practices such as natural dyeing and the integration of silk production with cultural–heritage tourism in Hoi An and My Son. Drawing upon secondary sources (Le Quy Don, 1776/2006; Nguyen, 2010; Quang Nam People’s Committee, 2001; Tran, 2022), the study identifies: (i) Ma Chau’s origins in the 15th–16th centuries, with products once presented to the imperial court; (ii) the decline caused by war, urbanization, and competition from industrial textiles in the late 20th century; (iii) opportunities for revival driven by the global “green fashion” trend and local craft-village revitalization programs; and (iv) the need for sustainable strategies combining preservation with innovation. Policy recommendations are structured along three pillars: natural dyeing technology and OCOP programs, public–private heritage clusters with demonstration workshops, and digitalized geographical branding.